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About Us

From the Founder 

“We take inspiration from the calm and simplicity of

Scandinavian design. This is achieved through simple

decorative accents, a focus on neutral colours, and combined

finishes. With a focus on craftsmanship, materials, and clean

lines, the philosophy behind Scandinavian design remains

relevant today.”

Founders Story

About Nordic Muse 

Nordic Muse lifestyle store makes every effort to carefully select products based on pure and simple values. There is a focus on creating a common thread throughout our collections, whilst incorporating the trends of the time. Our vision is to deliver a product offer that reflects Nordic simplicity, good craftsmanship, and high-quality design. Our jewellery collection, designed in-house, features layering necklaces, contemporary earrings, statement rings, and minimal bangles – we love mixing and mismatching. This refined collection, with contrasting shapes and texture, adds detail with a timeless finish. Our home-living collective is a growing portfolio of leading design-led Nordic Brands.

How and Why we Started… 

I went into business full-time with Nordic Muse in June 2018. I’ve always worked in retail, from the shop floor through to retail head office roles – retail has been my industry of choice for the last 18 years. As the high-street evolved, I felt this lacked a personal touch, and what I’d previously regarded as a hobby, trading local Artisan markets was becoming much more significant to me. With a combined passion for retail and my love for Scandinavian design, Nordic Muse was born. I wanted to deliver a personal approach to the shopping experience, with collections characterised by simplicity, minimalism, and functionality. Nordic Muse is now an award-winning Independent Retailer, and my combined passion for both product and service has resulted in a 5* experience for our customers.

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